the goodwin nyc



Earlier this year, an immensely talented interior designer and friend, Larah Moravek, told me about a restaurant/bar project she was working on in New York. She asked to see whether I might be interested in working on the branding for it. The owners were also interested in working with me and I didn't even hesitate. This was the type of a project that I wanted to work on but don't often get a chance. Particularly, when I know the interior design is guaranteed to be fantastic.

The Goodwin will be located in a brownstone building on Hudson Street in the West Village and is slated to open next year. The interior space is currently being gut-renovated and reconfigured. I began the design process in July of this year. I first learned about the history behind the selection of the name. Apparently, the restaurant is located on land where there used to be a 300 acre tabacco farm. The name of the tabacco company was Goodwin & Co. This illustration below (an ad) was given to me by the owners as inspiration. The owners wanted to capture and essence of the location and name's history while making it modern. This is in line with the direction for the interior design of the space. 


I decided to do a lot more research, visually and otherwise, about the Goodwin & Co. I looked at typographic treatment, packaging design and layout of all the reference material I found from the same era. I also looked at cigar labels and loved the unique shapes they came in. I really wanted to capture the history while making it clean, modern and relevant. 

The client LOVED the result. They felt I had captured what they wanted right away. Needless to say, I was thrilled. We ended up on the 'crest' as well as a wordmark. I am about to start working on the stationery system, menu design, website, etc. So this is really just the beginning. I don't often share my own work here on my blog but this was one I am particularly excited about. The storefront window posters and awning have been installed as the construction continues so I am now finally able to share this work. I will post more results later in the process! Also view this project in my portfolio identity case studies

 

old photos are gems

With my mom and her mom both celebrating October birthdays (14th, 28th, respectively), it was only fitting to share another recently discovered gem of a photo. It's a follow up to the photo I posted in July. Thanks to my cousin Joel for sharing photos he recently unearthed in Manila. That's my lola (grandmother) in the middle, my parents to the right and my my mom's sister-in-law, sister and brother-in-law to the left. This must have been in the very early 70s. I love how elegant everyone looks. My mom looks like a teenager here. But she had to have been in her early 20s. Whenever I see old family photos, I feel like I know my family just a little bit more. And I love that.

Happy October birthdays to Mama & (my late) Lola! 

TBD dining

There has been no shortage of fantastic dining experiences on my calendar of late. Tuesday night's (Oct 11th) was no exception. It was a pop-up monthly dinner organized by Dan & Sukko of TBD. I recently learned about it from Chef Coulson. It is a dining experience set in a different venue with a different chef each month. This week's featured Chef Steve Gonzales (formerly Chef de Cuisine of Origin Restaurant as well as a contestant on the first season of Top Chef Canada). Latin cuisine was showcased – in particular – CEVICHES. We quickly learned that Steve Gonzales is preparing to open his own restaurant in Toronto this year featuring a menu of 60-70% raw ceviche dishes. Our six-course dinner included four different and amazing ceviches. My favourite one had to be the hamachi – though it was a tough call as all of them were pretty fantastic.

To start, it was an intimate evening consisting of 12 diners. We were seated in one of The Drake Hotel's private event rooms just off to the side of the rooftop patio. The crowd consisted of people in the food industry as well as avid foodies and diners. It would be TBD's fourth dinner to date (my first). Dinner was kicked off with a glass of bubbly and an introduction by the guys from TBD and Chef Gonzales' account of what we were about to enjoy. Each flavour-packed course was thoughtfully paired with amazing, innovative cocktails. The night's menu went from cold to hot – warming up through the evening. I loved being surprised with something really fresh and tasty with each course – including a caramelly, pulled pork that had been slow-cooked for 22 hours! The hot chocolate brought back warm memories of Filipino hot chocolate from my childhood. 

What a great night. I am so thrilled to learn about and partake in all the exciting things currently unfolding – in Toronto's food scene. It's so great to meet and talk with the passionate people behind these delicious food and events. I am looking forward to seeing (and tasting) what's next! I would highly recommend signing up for TBD's list to find out what's happening next month. It will undoubtedly be amazing. 

Thank you to Chef Gonzales, Dan & Sukko and Chef Coulson for a wonderful night! 

 

October 11th Menu 
Steve Gonzales / Drake Hotel / TBD Toronto

 

East coast oyster + watermelon + picked ginger

Watermelon Caipiriña

 

Red snapper ceviche + lulo granita

Pisco Sor

 

Hamachi tiraditto + aji amarillo + fried yucca + pickled red onion

Mojito  / Margarita

 

Grilled shrimp and calamari + tomato + aji ancho

Mexican Beer

 

Pulled pork + corn + beans + avocado + tomato + nachos

Colombiana Refajo

 

Dessert

Hot chocolate + buñuelo + cuñape + arequipe

 

drawing on the slate

My apartment decorating is currently on a bit of a delayed schedule. But I am making some progress! I've put together some mood boards to solidify my thought process. Clearly, this grey and gold thing isn't going away anythime soon. It's the colour combo I've had on two different business cards over the past several years – including my most recent letterpress version. So why fight it?  

I have been searching deep and wide (literally) for an affordable sofa. Most of the ones I've been drawn to have been modern, some leaning toward mid-century modern. Then I unexpectedly came across this Bliss sofa, from West Elm. I knew I wanted comfort and this satisfies all my requirements: extreme comfort, deep/wide seats and grey linen fabric. It won't be available in Canada until December, so I will have to wait a bit longer. 

Over all, I want to offset the boxiness of my space with a lot of organic shapes and a lot of softness. I want to give shape to the idea of warm, organic modernism that I love so much. I've been drawn to the idea of live edged or raw edged wood for a while. The look of ABC Kitchen in NY epitomized it to me. I am currently looking into getting a custom counter table made as well as (potentially) a headboard and platform combo. It would be ideal to work with someone locally in Toronto who works with reclaimed wood slabs. I am open to suggestions!   

It's been tough to be patient with this whole process. I want to just complete this but it takes time! I'd love to hear your thoughts, esp any designers out there :) 

Images sources

(top mood board) 
Bliss sofa photo
Top right painting by Eric Blum
Slab table by BBDW 

(bottom mood board)
live-edge counter on Pinterest 
Top right painting by Eric Blum
Branches Chandelier by Brothers Dressler
Living room photo on Pinterest
Nakashima-style table on Casa Sugar

 

 

 

an evening at woodlot

left photo from Toronto Life magazine, right photo is one of my own

Last night, I finally got to try Woodlot, a much-hyped Toronto restaurant that's been open nearly a year. I wanted to see what the hype was all about. I instantly realized all of it is well-deserved. The food is described as "comfort food" but it was not all what I would expect based on that description. The dishes weren't platefuls of deep-fried everything. I would describe it as very fresh, innovative, thoughtful, back-to-the-land type food. It is very flavourful, inventive but not gimmicky. As we ate all the tastiest plates (including a few surprise ones – courtesy of the chef, David Haman), the word EARTHY just kept coming up. It's earthy in the best sense of the word.

I was definitely wowed by all of the food. But if I had to choose, my absolute favourite dish would be the Farm Fresh Chitarrini with corn, ham hock, zucchini, tomato petals and saffron. It was a great balance of creamy, savoury and just enough sweet from the corn. Delicious! Woodlot is perfect place to dine, especially in the fall. The coziness of the food is punctuated by this very warm, unpretentious, lofty space that, at one point, was a garage. At the heart of it is this large wood burning stove (where beautiful bread is made). Interesting fact about Woodlot: their sommelier is also their baker. During the day, the place is actually a bakery and cafe. I also loved that there is an equally well-considered menu of vegetarian dishes and cocktails are also available.

All around an exquisite meal accompanied by wine that also came with impassioned back stories. Even more beautiful that it was an evening shared with like-minded company. What could be lovelier? 

Some of the other Woodlot dishes on Foodspotting: 
Ember Grilled Hen O Woods Mushrooms 
Marinated Grilled Haloumi Crostini with Spiced Chick Pea, Apple Preserve and Basil 
Heirloom Tomatoes & Sheep's Milk Ricotta Tart with Tomato Hibiscus Jam and Arugala

 

nuit blanche toronto: interactive light art + a modern design giveaway

This weekend, Toronto will be up all night for the annual Nuit Blanche celebrating the city's contemporary art (among other things!). I am most excited about Dashing Collective's interactive art installation in Fort York. A DLYT project called SMILE (aka Socially Motivated Interactive Light Environment). It is a highly interactive arrangement of cubes of light that react to individual users as they move through the space. Part art installation, part social experiement. It'll be interesting how the crowd reacts and how the installation reacts to the crowd. It's a MUST SEE.

Featured in the installation are over three dozen of these lightboxes by Gus* Design Group. It's going to be so beautiful! The photo below is a preview of the installation. Dashing Collective also just announced that they are doing an on-site giveaway of one of these lamps! I know I will want one. Details and map link are below the jump. 

To enter the giveaway: Visit the DLYT art installation in Fort York on Oct 1st BEFORE midnight – precise location here. Enter to win, fill in a numbered ballot on site (only). One winner will be chosen randomly to win one Gus Lightbox (photos below) after the giveaway closes. Contact producer extraordinaire, Mary Anne Ledesma for more info. Come early! See you at Nuit Blanche :) 

 

white after labour day

A few friends co-organized an official Diner En Blanc (dinner in white) party in Toronto. It was held on Tuesday evening, the 27th of September at the historic Distillery District. It was such a beautiful event. The weather could not have been more perfect for an outdoor event. It was more like a mild summer evening than early fall. 

To give a bit of background on Diner En Blanc, it was started by someone in Paris back in 1986, I believe. It is an elegant picnic held in a venue known for it's history (and not revealed to guests until shortly before). Everyone is REQUIRED to wear white. The original thought behind the white attire was so that the guests would all recognize one another as they gathered in the secret location in a park. Since it's inception, it's become a global, yearly event. Guests bring food for themselves or to share. Everyone is free to decorate their white table elegantly. There are many rules to adhere to for the event to be considered an "official" one. This year was a first in Toronto and attended by nearly 400 guests. 

The white ensembles, tables, food and candles against the backdrop of the Distillery District were irresistible to photograph. The media buzzed around the party like flies. All my photos were taken on my iPhone (not planned). I had the honour of being seated around a few wonderful friends who also happen to be fantstic chefs. Champagne and wine flowed (unfortunately onto many a white outfit, too). So the food was fantastic to boot. It was such a wonderful evening all around. The best party of the summer happened in the fall. One of my favourite moments was around 9pm. We all lit sparklers. At the risk of sounding vomitous, it was pretty damn magical


Here's the offficial video of the evening

 

doggie proofing

In case you missed my recent blog post on my new place, the photo above shows the sliding doors into my bedroom. I discovered this week that my dog, Lexie, has since figured out how to get into my bedroom – where she's not allowed when I am not home. I came home to the doors cracked open, lots of little footprints around the entrance and a guilty-looking dog.

Any suggestions for a (simple, non-offensive looking) solution to 'lock' a non-locking set of sliding doors? Designers? Architects? Dog people? I also do not own this place, so any solutions cannot involve altering the walls. FYI, both doors slide open. 

 

10 years ago today

A few months ago, my cousin Camille, the Managing Director for Cosmopolitan Magazine Philippines emailed and asked whether I was in fact in New York at the time of the 9/11 attacks. And if so, would I'd mind writing a personal account of my experience that day for an upcoming issue. 

Below is the unabridged version of what I submitted. It published in Cosmopolitan magazine, Philippines back in June, 2011. 

a photo I took in 1999 from Hoboken, NJ

I was home in Brooklyn getting ready for what was to be my first day freelancing for Rollingstone magazine. I recall hearing a loud noise and discussing it with my roommate. We both figured it was a building explosion somewhere in the area. I saw a huge, thick plume of smoke traveling across the sky on my way to the subway station. But I assumed it was a big fire somewhere in Brooklyn. People on the street did not alert me to anything unusual. All I was concerned with at that point was getting to work. 

It wasn't until the subway car I was in crossed the Manhattan bridge (which was several stories above ground) that the entire car full of riders let out a simultaneous gasp as soon as we looked out the window and saw two burning black holes in both World Trade Center towers that I realized where the smoke was coming from. One burning hole was so new that at that point it was still in the shape of a plane hitting the building at an angle. 

I was in disbelief and I remember thinking to myself: There's no way people would be at work yet at the WTC, it was too early. So therefore, no one must be hurt. I was in denial of course, as my heart pounded loudly in my ears. I knew that people in the financial district are known to come to work early. The entire train was plastered to the window, none of us could believe what we were seeing. I heard from a passenger from listening to the radio that The Pentagon buildings also had been hit or bombed. The facts were not clear then since we were all just learning (and witnessing) everything.  It really sunk in at that moment that this was not an accident – that this was most definitely a very aggressive attack on the US. I was full of questions.   

By the time I exited the train at 51st St. and 6th Avenue – in front of Radio City Music Hall, the WTC buildings had collapsed. The subway system had been shut down and the streets were more chaotic than usual. It seemed everyone was out on the street. Everyone was confused. I decided to head up to the office, not being clear on what I should do. I was also scared. My art director at the time took one look at me and said: "Catherine, what are you doing here? We're being evacuated! They don't know what building might be hit next." I told her I just didn't know what to do. Granted we were only on the second floor but I was officially terrified. 

I left the office in a daze. People on the streets frantically trying to get a hold of their loved ones. Some were in tears. I stood and watched the news on a TV that the NBC offices has wheeled outside 30 Rockefeller Plaza so that people could figure out what was happening. I also read the news on the ticker tape that wrapped around the NBC studios building to try and make sense of it all. We collectively tried to remain calm as we struggled to hear the news reporters while fighter planes zoomed above the city combing the skies and sirens from fire trucks screamed by constantly. No one spoke. 

I had tried unsuccessfully to call my family on my cel phone. I knew that the lines must have been jammed from everyone calling each other. I was told later that the cel towers that were atop the WTC towers collapsed along with the building, interrupting service for many people. Eventually, my parents in Manila got a hold of me and the moment I heard their voices on the phone, I cried. I was shaking. But I explained that I was fine and I was trying to make my way home. 

I headed downtown from 51st Sreet on foot. The subway system would be shut down until later that afternoon. Somehow I was able to track down a cousin of mine that I knew lived in Manhattan. We managed to find each other in the East Village. I had been walking for at least a few hours and was exhausted. I finally made it back to Brooklyn around 4 or 5pm. I took the same subway train line back and saw the space where the WTC towers stood only a few hours before. Still stunned. 

My roommate told me that someone in the apartment building had run an errand to pick up a watch she had repaired at The World Trade towers just a few minutes before the attack. We tearfully sat glued to the news for the next few days. Spent hours sitting in Prospect Park wondering what would happen next and how this would affect the already ailing economy. We talked to people in the Park Slope neighbourhood about what happened. I remember walking away from a conversation offended (and furious) at someone we casually knew who angrily spouted racist remarks at people from the Middle East. I thought: Wow, this event had already triggered a reaction not unlike the one after Pearl Harbor, which was in a word, racism. Had we not learned anything from that experience? I had no idea that it would be just the beginning of what would unfold following the events of 9/11.

We had both been through lay-offs only a few months prior to the attacks. Thanks to the dot com crash. What are we going to do now? Over the next two weeks, at least, New York City was transformed. It was a city deep in mourning. Humbled. I have never seen New Yorkers be as nice to each other as they were following the attacks. People looked at one another in the eyes. Everyone was uncharacteristically helpful and kind. The stranger seated across the subway car wondered quietly whether you personally knew someone who perished that day. Lower Manhattan smelled like smoke for the next month at least. Residents of the area had to move out completely. 

It took a long time for the city to recover. In many ways, it STILL is recovering. I remember the day vividly, like it was yesterday. 

caffé roma, amaretti and me

My friend Melanie introduced me to these amaretti cookies from Caffé Roma in Little Italy in NYC a couple of weeks ago. Now, I'm not usually so interested in amaretti cookies. But I took a bite of this and nearly melted. I recommend stopping by in the morning, like I did, and get them fresh out of the oven. They are crispy outside and soft inside. They are heavenly, take my word for it.

As a side note, I remembered Caffe Roma from my first ever trip to NYC in 1997. I stumbled in with my 35mm Pentax and took photos of it way back then (that's an unrelated photo of one of my sisters in the middle, also in NYC). Interesting how much time has passed and how much I have since lived in and have gotten to know New York. I had such a different perspective of the city then. All the years passed in a flash. Humbling to say the least. 

New York, 1997

art in architecture : new york

Here are some of the things that caught my eye this past month in New York. The architecture is often as interesting as the art. It's really about our points of view as well as the way we edit down to the essence.

Left to right, from the top: 

MoMA (from the inside out)
A Brooklyn apartment building entrance
"Everything's going to be all right" – stairwell at the Ace Hotel
MoMA (from the outside)
Older woman seated at Bertoia chairs at the MoMA
Stairwell, Citibank office on 34th and Broadway
Passage (study) made of NYC police barrier, butterflies made of found aluminum cans by artist Paul Villinski 
Seated ballerinas at Alvin Ailey 
Stairs at Museum of Art & Design 

A few more to come.

new york, full circle

My month in New York has been wonderful. It turned out to be quite eventful, too. I find it difficult to sum up the month in photos. There was lots of ridiculously good food* (perhaps too much?), dear, dear friends, dancing and dance classes, a minor earthquake (didn't feel it) and a hurricane-slash-tropical storm. Much more than anyone could expect to see in a month. Although, not surprising considering where I was. It also became busier than expected in terms of work. I met some inspiring individuals. Interesting to realize that I moved to Toronto exactly one year ago this week. ...Full circle, as they say. 

I would be lying if I didn't admit that I miss it. Having been away for the good part of the past year, I was also able to see New York objectively. It IS a much more exhausting city to live in than probably any in north American or European city. It DOES take a lot out of you. But the trade off is being in the midst of SO MUCH action. New York is a machine and a magnet of creativity, of new ideas and the people behind them. It requires more energy and ambition to thrive there. It is not an easy city but it is intoxicating. That, I knew. You take the good with the hard in New York. Like that proverbial ex-boyfriend, it still has a hold on me... and that's okay. 

One thing I've been able to have this month is perspective. It was great to look back at my year of change – from Brooklyn, where it all started. Being back in my apartment a year later was grounding, comforting. Like home. Lexie felt instantly relaxed there, too. I took stock in what I've been able to accomplish (creatively and otherwise) amid a huge upheaval. I thought about things that mattered, decided on what (and who) to leave behind and what to take with me. I see how I've grown, the relationships I have, what I want, my strengths and my weaknesses. I saw everything that's still ahead of me – things I have yet to learn about Toronto. The future is still wide open. These realizations made me happy

All in all, it's been a superb few weeks. A fantastic close to my summer (and to the past year). I'd like to use ALL of this energy to continue propelling myself forward. I needed it.

Thank you, New York. See you in a few months. 

*Check out my recent dining adventures in New York on Foodspotting.

Prospect Heights the day after the hurricane and Lexie by the window at work 

inside of a dog

I am completely absorbed in this book. It should be required reading for all dog people. Forget everything you thought you knew about dogs. Inside of a Dog gives us human beings a much deeper understanding (and hopefully, more empathy) for our beloved four-legged friends. It's thoughtfully written and fascinating. 

Thanks to my friend Eric for forwarding this on to me.

a reunion

One of the highlights of my stay in NY this month is getting back to my dance classes at Alvin Ailey. Here was a rare moment alone in the studio just before my Horton class (first one in a year). It was an emotional reunion. It was as though I never left. My connection to this space – to dance – is difficult to articulate. Like coming home. I can imagine what it must be like for those who do this professionally. If there was one thing I wish I could bring back with me to Toronto, it would be exactly...this. 

two blue wolves/nightwork

After much anticipation, Sparrow Hall launches a special combined printed (double-sided) edition of his two beautifully written short stories: Two Blue Wolves and Nightwork. Sparrow Hall is one of my oldest and dearest friends in New York. I love seeing what he has created over the past few years, trailblazing within the arena of transmedia. He has taken the story beyond the page, allowing readers access to experience it via many mediums, be it through music, video and visual art. All have been inspired by his writing. And why shouldn't a book/story inspire a soundtrack? It makes for a more holistic and more powerful experience. 

Sparrow Hall's writing of Two Blue Wolves (my personal favourite), takes my breath away every time I read it. 

Just as he has done with the e-book edition of Two Blue Wolves (see my post from Oct 2009), he is also donating $5 from every sale of this combined printed to the Alzheimer's Association. 

Congratulations to Sparrow Hall. You continue to inspire me. I can't wait to see what's next. 
p.s. Thank you for quoting my review of your book :) 

Here's a sample of the music from the Two Blue Wolves soundtrack.
  

Follow Sparrow Hall on Twitter @sparrowhall

 

 

colonie brooklyn

above photos from http://colonienyc.com/

I had dinner at Colonie in Brooklyn Heights last week with my friend Jenna of Whimsy & Spice and I was blown away by the food. Colonie's been open since February 2011 and apparently received almost $16k of funding via Kickstarter before opening. Pretty impressive. The space was beautiful (very Brooklyn, urban barn look) and utilizes many recycled materials. I love the living plant wall, too. The menu features all local and seasonal American menu. I can see why they've received so much attention. The food was so delicious, very vibrant, flavourful and inventive (we both just wished the portions had been a bit bigger, esp. the main course). 

My Foodspotting links are below: 

First course: Octupus with Chorizo Sauce, Fingerling potatoes and Capers

Main course: Scallops with Apricot, Curry, Pickled Eggplant and Pinenuts 

Dessert was a short walk away at Van Leeuwen Ice Cream on Bergen St. I had the Rosewater & Cardemom Ice Cream (tasted like kulfi! Delicious!)

abc kitchen

all photos above from http://abckitchennyc.com/

I'm having quite a decadent visit here in NYC this month. There's no shortage of spectacular food. Still among the places I've had the pleasure of trying (low-end to high-end), there are standouts. I initially wanted to write one big post on the food but I decided to break it up a bit. 

ABC Kitchen was (deservedly) named Best New Restaurant of 2011 by The James Beard Foundation. My expectations were high and it did not dissappoint. The food was fantastic. They have a prix fixe lunch for a reasonable $28 and it was so GOOD (see my Foodspotting links below). The local and organic menu was undeniably fresh and so delicious – esp. that perfect gazpacho. The dessert was probably over-the-top for a lunch menu but I still nearly fell out of my chair when I tasted it. I also can't overlook the fact that it is beautifully designed to fit right into the ABC Carpet and Home aesthetic. GORGEOUS. All around a drool worthy spot. 

First course: Gazpacho with Summer Fruit, Olive Oil and Basil

Second course: Steamed Hake, Goldbar Zucchini, Nasturium Vinaigrette

Dessert: Sundae with Salted Caramel Ice Cream, Whipped Cream, Caramel Popcorn & Peanuts, Chocolate Sauce

 

 

extended play, new york

Lexie and I are back in our Brooklyn apt for (all/most) of August. The slight change of plans happened just a day or two ago. It was what I wanted to do anyway, my circumstances changed to accommodate for a longer stay. It could be my last few months of having a Brooklyn apartment. And my place was (deliberately) vacant this month anyway. Since the timing worked in favour of staying, I figured, why the hell not?!

It's been unexpectedly grounding to be back in the city. It feels a lot more like coming home this trip. It has everything to do with familiar surroundings, even for Lexie. I've lucked out with great weather. I'm taking in as much inspiration from the city now as I ever did while I lived here. It's been so wonderful to spend time with my dearest ny friends again and eating very well, as per usual. I will write a separate post on the food!  I AM also doing work while I'm here and looking for interesting new projects as well. 

One of the things I'm looking forward to this next couple of weeks is taking my Alvin Ailey dance classes again. In fact, I am going today. I can't wait! 

Photos above (from top left):
Jeffrey's Grocery (West Village) 
A West Village apartment courtyard 
Lexie at her old park in Brooklyn
Still life at Joseph Leonard restaurant (West Village) 
My new fall oxford/mocc ankle boots! (by Luxury Rebel) 
Atlantic Avenue, Brooklyn at sunset