nourish u - sobeys (mississauga, on) // brand identity
the project: Brand identity design for a national employee education program for Sobeys. Nourish U is more than an education tool, NU is the engine that kickstarts our thriving culture, brings together
Sobeys brightest minds, and establishes a foundation for every successful career.
target audience: Sobeys and all banner stores’ employees
my role: Creative director + branding and design consultant
Orchestrated the creative direction and identity for a national employee education program, designed to foster professional pride and organizational culture