lamesa filipino kitchen (toronto, canada)   //   brand identity system + promotion design 

the project: A comprehensive rebranding of Lamesa Filipino Kitchen, Toronto's first modern Filipino restaurant

my role: Creative Director/Lead Designer

to do: Led the comprehensive rebranding of Lamesa Filipino Kitchen to align its visual identity with its contemporary culinary approach. The project encompassed a full visual overhaul, developed a new brand mark and stationery system reflecting a modern cultural narrative and designed high-impact promotional materials for special events and ongoing marketing.