the goodwin (west village, new york city)   //   restaurant brand identity system + art direction

the project: full identity/branding for a new restaurant & wine bar
interior designer: larah moravek, lvm inc

my role: creative director 

to do: develop new identity, art direct all executions of the new brand
including the stationery system, menus, website and signage

inspiration: the goodwin was the name of a tabacco manufacturer
in Manhattan’s West Village that was founded before the Civil War.